UNDATED, MI (WKZO AM/FM) — A new study by Bid on Equipment suggests that Reese’s Peanut Butter Cups are the most popular Halloween candy in Michigan.
According to an official press release, the study was conducted using the Google AdWords platform. Search volume trends for more than 100 different types of candy were analyzed over the period of September 2018 to October 2018 in all 50 states and the 20 largest cities in the country.
In the 20 largest cities in the country, M&M’s proved to be the most popular as suggested by the data.
The press release also notes the following highlights of the study:
- Reese’s Peanut Butter Cups are the most popular candy in 12 states. Airheads, Nerds, SweeTarts, and Gummy Worms are the least popular.
- People with children spend on average $35.01 on Halloween candy, $10 more than the national average.
- 48% of Americans support moving Halloween to the last Saturday in October.
- The ideal hours for trick-or-treating are between 6-9p.m., and children age out of the trick-or-treating at age 15.
The full study can be viewed online at https://www.bid-on-equipment.com/post/most-popular-halloween-candy-in-every-state.