KALAMAZOO, MI (WKZO AM/FM) – Kalamazoo has a new economic development strategy that is designed to help everyone.
Consultant Dan Gunderson thinks Kalamazoo has the character and the high-tech jobs, it just needs to do a better job of marketing that.
The city’s plan was due for a redraft and commissioners insisted that it do more than just create wealth for the wealthy this time.
Commissioner Don Cooney says the goals for the plan are what he likes.
Commissioner Steffanie Hoffman says their new plan addresses a subject that most economic development plans do not.
The strategy approved last night lays down over three dozen goals, a timeline for achieving those goals, instructions on how to do it, and the metrics on how to measure its success.
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