KALAMAZOO, MI (WKZO AM/FM) — Bell’s Brewery’s iconic summer beer is getting a new look.
The American wheat ale, Oberon unveiled a new limited-edition label complete with a burst of summer colors.
The Kalamazoo-area brewery tweeted, “Same Oberon you know and love, now with a refreshed look inspired by this year’s mini-keg. #reachforthesun before it’s gone.”
Founder and President Larry Bell is calling it a re-celebration of Oberon because the season is not yet over.
The colorful label will only be around through this summer.
