KALAMAZOO (WKZO AM/FM) — It’s appropriate that it happened during Beer Week.
Bells Brewery reached a historic milestone for the company with the sale this week of the Millionth case equivalent by Rave Associates, the first distributor of Bell’s Beer.
Rave President Jim Warbritton says they took over from Larry Bell in 1989, who had been distributing it on his own.
Last year, Oberon and Two Hearted Ale were two of the distributors best sellers in their territory in South East Michigan.
