DETROIT (WKZO) — Fans watching this year’s Super Bowl will not see ads from several automakers. While eleven different brands bought ad time last year, only a handful have committed to commercial time this year. Absent will be General Motors, Ford Motor Company, Honda, Infiniti, Jaguar-Land Rover and Mazda.
Fiat Chrysler officials have not said if they will continue their campaign which has been very successful over the past four years. A spokesman for the company will only confirm they have “reserved” time during the Super Bowl.