On Air Now

Current Show

Coast to Coast AM   12:00 AM - 5:00 AM

Call Coast to Coast now at 1-800-825-5033

Show Info »

Upcoming Shows

Program Schedule »


Listen Live Now » 590 AM Kalamazoo, MI


Current Conditions(Kalamazoo,MI 49001)

More Weather »
48° Feels Like: 48°
Wind: WSW 0 mph Past 24 hrs - Precip: 0”
Current Radar for Zip


Clear 45°


Sunny 73°

Wed Night

Mostly Clear 48°


Campaign urges Michigan college grads to come back home


WEST MICHIGAN (WKZO) -- A group called Hello West Michigan is running an ad campaign in Northern Indiana and Chicago encouraging former Michigan college grads working in healthcare and engineering to come back home to make a career and a life.

Executive Director Cindy Brown tells TV-13 that the campaign is aimed at millennials who haven’t sunk roots yet, and may be looking for something better.

The ads say the beaches are cleaner, the commutes are shorter, the cost of living is lower and the beer is better.

They are using billboards, on-line ads and subway signs to get out the message, steering folks to their website at mireason.com.