From WENN.com

The British star is seen straddling the mouth of a crocodile while wearing red trousers and a long-tailed coat as he brandishes a sword in the picture taken by famed photographer Annie Leibovitz.

Actors Will Ferrell, Jack Black, and Jason Segel also feature in the campaign posing as hitchhiking ghosts Phineas, Ezra and Gus, as seen in the Disneyland Parks' Haunted Mansion attraction, according to The Hollywood Reporter.